• The Bank wanted to solidify its market position and to turn the building into a landmark that provides branding and public information
• To fix full circle (38m x 3m) outdoor LED screens on the top floor (14th
floor) windows
CHALLENGES
The project posed the following challenges:
• External windows were not suitable for LED fixing
• Indoor frame would block all windows from outside few and light
• Top floor mounting challenges included:
• high cost with changes to the appearances of building
• venerability to weather elements
SOLUTIONS:
Arag-Maal engineers proposed and installed the following:
• light weight indoor transparent LED screens
• easy to fix, replace and to maintain with no wires or structural frames
• It acted like office windows curtains (blinds)